Entrepreneur · Technology Leader · Chicago, IL
Co-Owner, CIO Landing · MSP Founder · EO Chicago Member
From Buenos Aires to Chicago. I build things that work — businesses, teams, systems. I've been running a managed IT services company in the Chicago area for over a decade, and I'm still learning something new every week.
I grew up in Buenos Aires, Argentina — a city that teaches you to be resourceful early. Life there shaped how I think: you solve problems with what you have, you move fast, and you don't wait for perfect conditions.
My family was central to everything. My brother and I were close growing up, and that relationship — the hustle, the conversations, the shared ambition — planted the seed for my entrepreneurial path. We both understood early on that if you wanted something, you had to go build it.
"You don't wait for perfect conditions. You build with what you have, and you improve as you go."
Before I ever landed in the United States, I was already running a business in Argentina. Back in 1992, my mother, my brother, and I started an IT company out of my garage. Soon after, it took over the whole house — our living room was the sales office, the team ate in the kitchen every day, and our bedrooms held the tables where we built computers. Later we rented a storefront and took on maintenance work for coaxial networks.
That experience taught me the fundamentals that still guide me today: clients remember how you make them feel, they need training and guidance, and the only way to grow is to hire people smarter than you in the areas that matter.
Moving to the United States was the biggest decision I've ever made. New country, new language, new rules. I arrived in the Chicago area and quickly understood that adapting wasn't optional — it was the only way forward.
English was, and still is, something I work on deliberately. I push to improve every day. Later in life I learned that I have dyslexia. It's not an impediment to learning English, but it doesn't make it easier either. Learning English as an adult is still a challenge, and I'm getting better all the time. I treat my own English the same way I treat any business problem: measure it, find the highest-leverage weakness, and drill that one thing.
The early years in Chicago included all kinds of jobs and roles, from Nuts on Clark at Union Station to a cybercafé on Michigan Avenue — always trying to find my way back to I.T., always learning the market, always building relationships. Each step was a brick in the foundation for what became CIO Landing.
The Chicago area became home in every sense. Northbrook is where my family lives and where my daughters go to school. I'm active in the Chicago chapter of the Entrepreneurs' Organization, where I've given and listened to talks, taken part in the 5% Reflection practice, and met fellow entrepreneurs I can now call friends — other founders who understand what it means to carry a business on your back while also trying to be a good parent and partner. When I'm not working, with the family, or at an EO event, I like to swim and play padel in Glenview.
CIO Landing started in 2012 out of a simple belief: small and mid-sized businesses in the Chicago area deserved enterprise-level IT support without the enterprise price tag. I'd seen the gap. I knew I could close it.
The company merged in 2013 with JC, which gave us additional depth, processes, and clients. That early history shaped the operational DNA of what CIO Landing is today: a team that takes client relationships seriously and runs on recurring managed-service contracts.
Over more than a decade, we grew from a startup into a stable, growing business with a diversified client base, tight operating margins, and a technical team built to deliver. In 2023 we acquired BSSI2, expanding our capabilities and client base further. We serve small and mid-sized businesses across the Chicago metro — handling everything from day-to-day IT support to cybersecurity advisory, cloud infrastructure, and compliance work.
"We built CIO Landing to be what a small business's internal IT department would be — if they could afford a great one."
What I'm most proud of is the team. Running an MSP means being on call when something breaks at 10pm on a Friday — and our people show up. That culture of reliability is not an accident. It's built through hiring carefully, communicating clearly, and setting expectations that we then consistently meet.
Today I'm also exploring what the next chapter looks like — whether that's continued organic growth, strategic partnerships, or evaluating acquisition opportunities. The MSP market is consolidating fast. We intend to be deliberate about how we move in that environment.
Recognized by
Entrepreneurs' Organization (EO) Chicago member · Active in the Chicago MSP and technology community · HubSpot partner for sales & marketing automation
Family isn't a balance I try to achieve against work. It's the reason the work matters. Every decision — business, financial, personal — runs through the lens of what's best for them.
"Every business decision eventually comes back to this: what does this mean for the family? That's not a constraint — it's a compass."
I write about three things: artificial intelligence and where it's going, IT and managed services, and personal reflections on business, family, and growth. Pick your topic.
Whether it's a business conversation, a collaboration, or just a question about IT, AI, or the MSP world — I'm happy to talk. I respond to every genuine message.
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